Let's Get Candid

Inbound Marketing Strategies For B2B ft. Rob Maiale (Head of Growth at Quadra App)

June 28, 2022 Janvi Gandhi
Let's Get Candid
Inbound Marketing Strategies For B2B ft. Rob Maiale (Head of Growth at Quadra App)
Show Notes Chapter Markers

Diving into the key elements that build the B2B inbound marketing machine.
The advantage of b2b inbound marketing is that rather than constantly seeking out your ideal target audience, they will come to you asking for guidance, assistance, and a solution in the form of a product or service.

They're pre-qualified in general because they approached you, demonstrating a need. And here a significant portion of the battle has been won!

Want more? Check our free ebook on How to plan your long-term content strategy:
https://www.unboundb2b.com/resources/...

We have discussed the following points on how you can win at a B2B inbound marketing plan: - 

1) How to scale business with the help of inbound marketing? 

2) How can marketing automation support inbound marketing efforts? 

3) What points should be avoided when you are designing the strategy for inbound marketing? 

to - Introduction
to - Jordan’s Introduction
to - About Peak Performance
to - The 3-3-1 Rule
to - Tips to avoid negative thoughts while working
to - Are MQLs dead?
to - How do align Marketing & Sales team to work efficiently?
to - How to shape low-quality MQLs?
to - What are the metrics to measure the top of the funnel concerning MQLs?
to - How to make the process easy for the prospects or clients?
to - How to increase the conversion rate from MQL to SQL?
to - How to increase the win rate for MQLs?
to - Message for the audience
to - Outro